Hyundai Chief Marketing Officer, Angela Zepeda, Receives Adweek 2023 Marketing Vanguard Award

18, 2023 – Hyundai is proud to announce that Chief Marketing Officer, Angela Zepeda, has been awarded the Adweek Marketing Vanguard Award for 2023. Zepeda joins a list of 24 esteemed marketing heads honored for their commitment to marketing creativity, building brand advocacy and driving business growth.

“As an invaluable member of our leadership team, I congratulate Angela on the prestigious Adweek Vanguard award,” said Randy Parker, CEO, Hyundai Motor America. “Angela’s leadership has elevated Hyundai’s position in the marketing landscape of our industry and her commitment to creativity and innovation inspires and motivates her team to drive real results across the company.”

  • Recognized for Exceeding the Standard of Effective Marketing Leadership

“Working as Hyundai’s CMO since 2019, Zepeda has transformed the brand by establishing deeper, less transactional relationships with customers,” said Chris Ariens, SVP, Editorial Director, Adweek.


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Under Zepeda’s leadership, Hyundai recently kicked-off the all-new Kona marketing campaign during the Primetime Football Kickoff Game on NBC and Peacock, featuring a “return to office” theme with a 60-second spot titled “Welcome Back to the Commute”.

Zepeda was also named one of the World’s Most Influential CMOs by Forbes in June 2023 and listed on Forbes Entrepreneurial 50 CMO list. 

Adweek Marketing Vanguard Award
The Marketing Vanguard Awards, formerly CMO Awards, recognize the most impactful Chief Marketing Officers. These are CMOs who have powered themselves and their organizations, proving themselves indispensable to their CEOs, their colleagues, their teams, their boards and, ultimately, their businesses. Through their work, they are demonstrating the standard of effective marketing leadership and paving the way for the next generation of marketing leaders.


Hyundai Motor America 
Hyundai Motor America focuses on ‘Progress for Humanity’ and smart mobility solutions. Hyundai offers U.S. consumers a technology-rich lineup of cars, SUVs, and electrified vehicles. Our 830 dealers sold more than 724,000 vehicles in the U.S. in 2022, and nearly half were built at Hyundai Motor Manufacturing Alabama. For more information, visit